Growing industry and community in Nigeria
December 20, 2019
Affiong Williams is a 2019 finalist in the WE Empower UN SDG Challenge and a pioneer in the snack industry. WE Empower Intern Jacqueline Blisse elaborates on how Affiong and her company Reelfruit are benefitting her industry as well as her community.
Affiong Williams is the Chief Executive Officer of Reelfruit, a snack business from Nigeria whose core business value is investing in women. Reelfruit practices what they preach, their outreach to women who live in rural areas has allowed these women to learn skills and provide for their families.














Most people are experiencing the concept of sustainability in a gloom-and-doom context of seemingly insurmountable global challenges like plastic pollution in the ocean and climate change. Today, however, sustainability strategies are smart business: They reduce cost through efficiency, increase revenue, and help organizations come out on top in the talent war.





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