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Mauricio Mejia

Mauricio Mejia

Associate Professor, The Design School, Herberger Institute for Design and the Arts


The Design School
Arizona State University
PO Box 871605`
Tempe, AZ 85287-1605


  • Senior Global Futures Scientist, Julie Ann Wrigley Global Futures Laboratory
  • Associate Professor, The Design School, Herberger Institute for Design and the Arts


G. Mauricio Mejía is an associate professor of design at Arizona State University. He explores design approaches to change behaviors, transform systems, and envision desirable futures. His current research and practice are related to diverse areas of application including health, sustainability, and business innovation. Dr. Mejía studies and works with emergent and strategic design practices such as visual sense-making, interaction design, service design, organizational design, and design futures. He received a PhD in Design from the University of Minnesota, Twin Cities, and a Master of Design degree from the University of Cincinnati.


  • PhD, Design, University of Minnesota, 2013
  • MDes., Design, University of Cincinnati, 2010
  • BFA, Industrial Design, Universidad Autonoma de Manizales, Columbia, 1998


Journal Articles


Kitch, S., J. McGregor, G. M. Mejia, S. El-Sayed, C. Spackman and J. Vitullo. 2021. Gendered and racial injustices in American food systems and cultures. Humanities 10(2):88. DOI: 10.3390/h10020066. (link )


Gallego, C., G. M. Mejia and G. Calderón. 2020. Strategic design: Origins and contributions to intellectual capital in organizations. Journal of Intellectual Capital 21(6):873-891. DOI: 10.1108/JIC-10-2019-0234. (link )


Mejia, G. M. and B. Longo. 2018. Design and effect of viral videos for social change. Visual Methodologies 5(2):50-61. (link )

Mejia, G. M. and B. Longo. 2018. Rhetorical appeals or viral videos for environmental and social communication. Visual Methodologies 5(2):50-61. (link )


de la Cruz, A. L. and G. M. Mejia. 2017. Reflective didactic strategy to integrate semiotic theory and creative practice in graphic design education. Art, Design & Communication in Higher Education 16(1):83-97. DOI: 10.1386/adch.16.1.83_1. (link )

Gallego Gomez, J. D. and G. M. Mejia. 2017. Elementos de diseño que afectan la autoeficacia y la accesibilidad en las interfaces web para el adulto mayor [Design elements that influence self-efficacy and accessibility in web interfaces for elders]. Revista Kepes 14(15):219-249. DOI: 10.17151/kepes.2017.14.15.9 . (link )

Mejia, G. M., M. V. Benjumea-Rincon, P. A. Escandon, A. F. Roldan and A. M. Vargas. 2017. Factores asociados a los hábitos y conductas de personas con sobrepeso, Caldas, Colombia [Factors related to habits and behaviors of overweight adults in Caldas, Columbia]. Perspectivas en Nutrición Humana 19(1):27-40. DOI: 10.17533/udea.penh.v19n1a03. (link )


Guzman Ramirz, J. A. and G. M. Mejia. 2014. Apropiación de la realidad aumentada en comunidades de práctica de videojugadores [Augmented reality appropriation in a gamer community of practice]. IconoFacto 10(15):93-107. (link )

Mejia, G. M. and S. Chu. 2014. A model for visual communication design: Connecting theories of rhetoric, literacy and design. The Design Journal 17(1):29-43. DOI: 10.2752/175630614X13787503069918. (link )


Mejia, G. M. 2013. Visual intelligence and mood in visual communication design. Information Design Journal 20(1):47-57. DOI: 10.1075/idj.20.1.04mej. (link )

Zender, M. and G. M. Mejia. 2013. Improving icon design: Through focus on the role of individual symbols in the constrution of meaning. Visible Language 47(1):66-89. (link )


Chu, S. and G. M. Mejia Ramirez. 2012. Interactive learning for graphic design foundations. e-Learning and Digital Media 9(3):345-355. (link )



Mejia, G. M., P. A. Escandon, A. F. Roldan and J. Velasquez. 2018. Diseño para la salud: Arquitectura de la elección para el control del sobrepeso y la obesidad [Design for Health: Choice Architecture for Obesity Prevention]. Editorial Universidad de Caldas. Manizales, Columbia.

Book Chapters


Mejia, G. M. and S. Chu. 2019. Exploring Rhetoric Theory in Persuasive Design: A Mobile Web Application for Obesity Prevention. Pp. 365–379 Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management. Springer International Publishing. ISBN: 9783030222185.


Londono Lopez, F. and G. M. Mejia Ramirez. 2012. Diseño de Juegos para el Cambio Social [Game design for social change]. In: Londono Lopez, F., G. M. Mejia Ramirez, C. Cuesta Iglesias, L. Villescas Guzman, P. Escandon Suarez and Y. Sanchez Royo eds., Videojuegos, Diseño y Ciudadanía [Videogames, Design, and Citizenship]. Universidad de Caldas. Manizales, Columbia.


Mejia, G. M., F. Londono and P. Escandon. 2011. Social and citizenship competencies in a multiuser virtual game. Pp. 266-280 In: Mura, G. ed., Metaplasticity in Virtual Worlds: Aesthetics and Semantic Concepts. Information Science Reference. Hershey, PA. ISBN: 978-1609600778.


Mejia, G. M. 2006. Investigación de audiencias en los proyectos de diseño de interfaz [Audience research for interface design projects]. In: Chaparro, F. ed., La Investigación en Diseño Gráfico. [Research in Graphic Design]. Editorial Universidad Nacional de Columbia. Bogota, Columbia.

Conference Papers


Alwazzan, A., G. M. Mejia, Y. Xie and D. Fischer. 2020. Incorporating behavioral theory in design ideation for changing sustainability behaviors.. Synergy—DRS International Conference 2020. (link )

Mejia, G. M., R. F. Malina, Y. Xie and A. G. Topete. 2020. Translating disciplinary practices for trans-sentient collaboration. Pp. 283–290 26th International Symposium on Electronic Arts.


Barness, J. and G. M. Mejia. 2018. The colliding discourse of “cutting-edge” design practice and “serious” design research. AIGA Design Educators Conference, Ann Arbor, MI.

Mejia, G. M., C. Nazir, R. F. Malina, A. G. Topete, F. Londono Lopez, A. F. Roldan, P. L. Farias and J. Silveira. 2018. An emerging role of design methods in transdisciplinary practice. Pp. 67–71 24th International Symposium on Electronic Arts, ISEA2018.